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With over 11 years of experience in color, material, and finish design, I specialize in crafting innovative, consumer-driven solutions across a wide range of industries.

 

As both a right- and left-brain thinker, I seamlessly navigate creative and analytical realms, allowing me to collaborate effectively with cross-functional partners and bridge the gap between design vision and technical execution.

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Beyond CMF expertise, I am deeply invested in fostering psychologically safe, high-performing team dynamics. I lead with emotional intelligence and empathy, ensuring that every team member feels seen, heard, and empowered to contribute. My passion for psychology—both in consumer behavior and team collaboration—enables me to identify patterns, read between the lines, and anticipate user needs with precision.

 

This intuitive approach has been a key driver in the success of numerous market-leading products throughout my career.

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By combining technical CMF mastery with a human-centered approach, I bring a distinctive edge to every project, delivering both aesthetic excellence and strategic impact.

© 2025 by Ariel Wickham Earnhardt. All rights reserved.

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